Blogs

Top 3 Reasons Why Products Fail

15 Nov 2019 | NUUPER | 0

A new product launch is always a cheerful news for both the customer and the marketer, alike. The amount of efforts and hard-work required in launching a new product is humongous. In some cases, it could take years between the planning and execution of...

Science of Market Research – the various aspects

04 Nov 2019 | NUUPER | 0

Building a successful business is not only challenging but difficult. Most often it seems like the entrepreneur is walking in the dark, with multiple options for decision making. And basing a business decision on raw intuition can prove fatal.What cou...

Why brand should collaborate with their users During product development

24 Oct 2019 | NUUPER | 0

Brands invest lots of money and resources to create new and innovative solutions for their customers but unfortunately many of these innovations fail. The reason for a product's failure may be many but a very crucial reason that came through intensive r...

MOST INTERESTING NEWLY LAUNCHED PRODUCTS FROM ACROSS THE WORLD

22 Jul 2019 | NUUPER | 0

Every year extensive numbers of new products are launched throughout the world. However, only few people become aware of them. Here we have enlisted some of the most exciting newly launched products of 2017 and 2018. This list covers a wide range ...

DOUBLE BENEFIT: GET SAMPLES FOR FREE AND GET PAID FOR SHARING YOUR FEEDBACK

18 Jul 2019 | NUUPER | 0

Most of us like to buy new products, but end up using the same products for years together. When it comes to buying something new, we tend to buy products which someone has recommended to us or products that have really good reviews online & offline. This...

Changing Dynamics of Training | Online Feedback Mechanism

17 Jul 2019 | NUUPER | 0

What is meant by Online feedback mechanism?Irrespective of the specifics, the visible indicator which tells you that you are succeeding is known as a feedback mechanism. On a basic level, it provides you a way to tracking performance of the trainees a...

HOW REVIEWS ARE RENDERING INTO SALES

31 May 2019 | NUUPER | 0

To put it in short, Reviews = Customer Experience!Every touch-point of a brand to a customer, be it in the form of a product or employees or technology makes an impact on the overall image of the brand. The importance of customer experience cannot be...

Challenges of Offline Surveys

10 May 2019 | NUUPER | 0

At some point in business or life, all of us need the help of surveys to make few vital decisions. But what should be considered as the best methods of carrying out an offline survey? And how effective will the approach be in collecting the right data?...

Free samples for trial in india | Nuuper

13 Mar 2019 | NUUPER | 0

Today consumer market seeks to find products that promise them “QUALITY BRAND + AFFORDABILITY” for all products of day-to-day use. But when it comes to new products in the market, there is always a hesitation before trying or buying a new product i...

Latest Launches Across Different Industries

24 Aug 2018 | NUUPER | 0

1. FOR ALL THOSE BEAUTIFUL PEOPLE WHO MAKE COSMETICS LOOK GOOD!There are hardly any dull days in the ever changing & ever evolving market of beauty & fashion. Here's your dose of catch-up of new things from the world of make-up.i) Women Eau ...

Does your product have a market?

04 Apr 2018 | By Guest Writer - Srikanth Vasuraj | 0

Unfortunately not all new ventures end up as success stories. The reasons are plenty and well known. But start-ups continue to commit those very same mistakes. Ensuring success involves implementing the critical parts of the business plan in a s...

Change is the only Constant

08 Mar 2018 | Guest Writer - Srikanth Vasuraj | 0

With ever-changing market dynamics, it is only the agile who will survive. Most start-ups that I have known or read about had to change the entire business plan atleast once before they could hit on a winner … if at all. So hanging o...

Could there be as many Brands as Products?

21 Feb 2018 | Nuuper | 1

The answer could be YES if we presume that the consumer, to whom you are trying to talk to, is really listening to you. But what if he/she is not listening? Or what if he/she is unable to listen because of the loud noises that millions of other products a...

Delimiting Relevant Markets

22 Feb 2018 | Nuuper | 0

Target markets for any product are not pre-determined! The decision-makers in organizations and their sub-units determine what they consider will be their relevant market. Going Global: Developing a new market or moving into a new geography can be as pro...